Our Story

Al-Salehat Holding is a diverse Jeddah based Group of Companies with its humble origins dating back to the early 1930s when Sheikh Saleh Serafi started out one of the first trading and money exchange businesses in the Kingdom. From there, the family branched out into commercial real estate developments in the region whilst also pursuing their appreciation to culture by assuming leading roles in emerging cultural and art initiatives. The Group has grown cautiously since and has established itself in the Kingdom as one of the leading family-run businesses with a proven track record and positive attitude towards partnerships and joint ventures.

Today, Al-Salehat Holding is active in the fields of Real Estate, Hospitality, Trading, Construction, Project Management, Banking and Healthcare. The Group has been involved in the design, planning, development, and financing of significant mixed-use development projects including Malls, Hotels, Residential and Healthcare Projects mainly in Saudi Arabia. The Group has begun to diversify its investment portfolio both locally and internationally with the third generation taking key posts.

The Group also actively supports a number of charitable organizations and endowments, and has been a pioneer in many initiatives in the realm of Culture and Heritage.

Al-Salehat Holding Selective Portfolio